Imagine it’s your first date in a fancy restaurant and the waiter will take your order and give you the wine list, but it’s your first time and you don’t know what wine suits you.
You have no idea on what to order, so you just choose whatever your finger points to. Of course, when your order arrives you can’t believe you ordered that wine. It’s certainly not your ideal wine, and so regrets happen.
Don’t worry anymore, Mike Peterson has written the article How to order wine like you know how to order wine. This will teach you on how to order wine like a pro, from basics to food/wine pairing and a script on how to order wine.
The basics of the wine selection process can be summarized:
The markup: All restaurants have massive price markups for their wines. They usually sell their wine bottles about double retail price. Restaurant wine prices and their markups have an inverse relationship so the cheaper the wine, the higher the price markup, and vice versa. There is one exception to this rule – the second-cheapest bottle on the menu. [Read more…]